Monterey County California is situated south of San Francisco and north of Santa Barbara. Over 90 miles of the most fertile farm and vineyard land is located right in this very special area of California.
On January 1st 2011 exploring the wines of Monterey just got a lot easier. The Monterey County Vintners and Growers Association will launch their Mobile phone application that puts a plethora of wine touring and directions at your finger tips.
The application will use location based services to provide detailed itineraries and the ability to view tasting rooms near by. The free application includes information on over 30 tasting rooms in Monterey, Carmel and River Road Wine Trail area , and wine tasting menus to help guide visitors to tasting rooms they way want to visit. In addition, wineries are able to update their tasting menus with new wine releases with real time information for guests.
“This application will allow guests to make quick decisions that fit their lifestyle and travel plans. Traveling with a dog so you need to stop at a tasting room that is pet friendly, but want to make sure the tasting room has Pinot Noir on their tasting menu? We’ve got you covered! The user friendly application will allow you to develop your itinerary from criteria that are most important to wine tourists “said Rhonda Motil , Executive Director of the Monterey County Vintners and Growers Association.
Wine tourists can even mark their favorite destinations within the application, with the ability to add comments to aid future visitors as well. This very nice application also allows users to “Make your own Itineraries” function and full integration with Twitter and Facebook.
An application like this has been long overdue and its ability to give tourists real-time , “on the fly “ information is a major benefit. After seeing a pre-view of this fine application, this should be the first download of the year for any wine lover who has plans to travel to this remarkable area.