Debbie Gioquindo, a local entrepreneur and wine expert, and
Keryl Pesce, the author of the book Happy Bitch, got the ball rolling with their rallying cry for women “to get up and get on with it after facing
life’s disappointments,” and introduced their Happy Bitch rosé in April
2011.
Debbie Gioquindo, Keryl Pesce |
Perhaps the most interesting part of their story is that Social
media, in particular, Twitter, led to the creation of the wine. Yes, welcome to the age of Social Media! .
It
all started when Keryl Pesce, author of Happy Bitch, tweeted about possibly
creating a Happy Bitch wine, Debbie Gioquindo, Hudson Valley Wine Goddess,
tweeted back that she should make it a Hudson Valley Wine. The two agreed to meet,
and the rest is history.
The partnership fit these two incredible women like a glove.
Kery l is in the mind of bringing to
Happy Bitch . Debbie is in the business of wine and marketing. This perfect storm of a partnership have made
a big name for themselves and created a fun wine geared toward women.
The Happy Bitch wine is of course a typical blend of
Chardonnay and Pinot Noir. But that is where typical stops. The Happy Bitch
Rose Wine is made in Orange County, with grapes sourced from the Finger Lakes
region. Keryl and Debbie hired a wine maker to create several blends and then
put it to customers at a local wine festival to vote for their favorite. “We
also put a lot of thought into our packaging,” says Gioquindo. “We know
sometimes women have trouble with a wine or Champagne cork, so we did a lot of
research and came up with the crown cap.”
Remember those old Cola bottles? The Happy Bitch brings those memories
back with an “old school “crown cap.
We put our wine key away and found a bottle opener and the
CUISINEIST tasting panel went to work.
In the flute, this Rose was true to its name with hues of
pink and light ruby rising to the top with a slight effervescence. The Italian
term Frizzante jumped into our minds the minute we saw the wine poured. On the nose,
slight hints of cherry , cream , and roses were prominent and continued to a
very soft feminine finish with effervescence lasting to the very end. In short , the Happy Bitch Rose is a fun ,
every day easy drinking wine.
As Debbie Gioquindo stated “ultimately, the wine is for
anyone who enjoys a good (very slightly carbonated) rosé, even men. “The wine
can be drunk in a lot of different scenarios. I had it last fall with cider
doughnuts on the train going into the city,” It pairs well with sushi. Our tag
line is: It pairs well with girlfriends and great memories.”
The CUISINEIST.com tasting panel could not agree more. Get a
bottle, enjoy and be happy. For more information
about Happy Bitch visit http://happybitchwines.com/
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